Thursday, January 13, 2011
U.K. Bloggers, Celebs to Reveal Paid Tweets, Sponsored Posts
We, at BAT, manage all kinds of celebrity endorsements and have found twitter/facebook to be an interesting and effective medium for brands to get their message out leveraging the influence and built in fan base associated with celebrity. The UK is just catching up with the U.S. in terms of disclosure...http://adage.com/u/YpTvPb.
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11 comments:
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